5 reasons to choose Mercury

5 reasons to choose Mercury for your Recruitment Business

I’ve been in the recruitment CRM world for a few years now, and across different continents. I’ve seen pretty much all the systems, and that includes the ones that claim to be market-leading software. In reality, they’re still largely all the same products, with the same functionality, as they were when I entered the industry.The truth is, there’s nothing in our world that safeguards a recruitment agency’s business continuity better than Mercury. It’s powered by the Microsoft Platform, so in the truest sense of the word, it’s a world-leading, secure, ever-evolving platform. Added bonus – it’s no exaggeration to state that Microsoft enact positive change to their products every single day.But don’t just take my word for it. We can back up all of our talk with real results.Why choose Mercury?At Mercury our client base is a true reflection of the industry we work in; diverse, global, cross-sector, David and Goliath.Every recruitment business has multiple requirements depending on its market, geography, headcount, and operating model. Over the years our clients have chosen us for a number of reasons, that all happen to fall into 5 main areas of functionality and delivery.Last year I coined the phrase ‘The Famous 5’ when speaking about these unrivalled features:1. The power of MicrosoftWe all know Microsoft, right? The last time I checked, it’s the world’s leading enterprise technology platform. You could be running a government, a football club, a production line, or a recruitment company.The sheer scalability, accessibility, familiarity, and abundance of products means that the Microsoft platform has you covered, whether in hyper-growth, building new markets, or dealing with a global epidemiological crisis. For example, 12 million new businesses signed up to Microsoft Teams on Week 1 of the first lockdown of the Covid-19 pandemic. The need to communicate and be in touch with colleagues while working remotely had never been higher.Where Mercury has the edge here is that it gives clients the ability to have a fully immersive experience within a known platform. The CRM is already tailored to the recruitment industry. It then works in collaboration with software your staff is already using, are familiar with, and that you’re already paying for.All of this not only applies to Teams but to the full array of Microsoft365 tools, e.g., Forms, OneNote, Outlook, Excel. Ultimately saving you time to hire, time to communicate issues, time to collaborate and share successes. You gain better user adoption of your CRM, as well as maximising the existing suite you’re already paying for.2. Native reports and dashboardsA real struggle for many of the ‘good’ recruitment CRMs on the market has been the ability to get accurate real-time data in hand, without having to integrate a costly 3rd party reporting tool. A common annoyance from clients when they are looking to change a CRM is that they have no idea what is going on in their business, and their system can’t give them that information.Mercury changes all that. The flexible, easy-to-use, 3 clicks (or fewer) process allows you to get an extremely granular level of detail, in real-time at every level of your business. This allows you to create reports and dashboards designed for your needs, and your business. You don’t end up with a “one size fits all”, “take it or leave it”, or “pay extra for it”, approach.3. LinkedIn integrationWe work in formal partnership with LinkedIn, which is also part of the Microsoft family. It’s the most comprehensive, GDPR compliant, and expansive integration, including the LinkedIn Recruiter license, and Sales Navigator.We are not a scraping tool that can simply be closed down. Don’t your recruiters deserve a CRM that works in harmony with LinkedIn? What they don’t need, is to make decisions on which system to ignore, or having to duplicate their communication to maintain data integrity.4. SearchThis one is quite simple. Using the Mercury search tool will help you find a more refined, laser-focused list of relevant candidates than any other system in our Industry.The ability to be able to search both ‘structured’ and ‘unstructured’ data leaves us fairly unique from the usual drag and drop or onerous free text searching tools you may be more familiar with. Our easy-to-use Boolean building search also makes it easier for newbies coming into the market and allows them to build a very detailed and complex search without needing a degree to do it.5. AutomationThis will be the buzzword in our industry for 2021. That is why I’ve saved it until last.Mercury’s automation allows you to form complex and very cool automation across your processes. Not just like other systems that only allow you to do automation from within your CRM, but also allowing you to pull data from - and to - other platforms your business may use. For example, Twitter, LinkedIn and Outlook. This means that not only can you automate tasks within your CRM, but you can also automate across multiple areas of your business, which means your CRM can:

• Help you save time
• Drive efficiency
• Improve data quality
• Significantly reduce admin time
• Bolster your client and candidate care offerings
• Secure your back office/legislative processes
• Allow your people, whether fee earning or back office, to get on with the jobs that need their expertise and a human touch.

The evidence is clear. By automating the most repetitive and mundane tasks, your staff will thank you. Automating further and going beyond these repetitive tasks which Microsoft Power Platform enables you to do, your staff, your clients and your bottom line will thank you!

"Our people make our business"

I’ve been at Mercury for a year and it's quite clear that we’re a business on a mission. But it’s not one that is simply looking to buy up the market.A tip I learned in sales many years ago was “know your competition”. Well, we have an array of staff across our business who have worked in the sector for many years, and they now consider Mercury home! We have some of the best people in the industry. People who know their stuff because they’ve been on both sides of the fence - on the front line in recruitment or have worked for other recruitment CRM businesses. Our techies were recruiters, our Project Managers were recruiters, and our leaders were recruiters.We know changing is not everyone's idea of fun so as any good partner should we ensure that we’re there to assist you every step of the way.From the outset, if your business joins Mercury you’ll be given the ‘white-glove treatment. From the sales demo, to further deeper dives giving you insight into the functionality of the system, moving on to the project team, through to implementation, and go live. You’ll be happy you took a chance on us.Connect with Jak Allday